Mind Muscle and Movement Podcast - My Personal and Professional Love Affair with Peloton

Peloton – My Personal and Professional Love Affair and 3 Important Business Lessons

By Lindsey Heiserman / February 25, 2021

It happened to me – the Peloton FOMO. Has it happened to you?? Pre-pandemic life I would boldly proclaim that I was NOT a “work out at home” type of person. I always thought I wanted/needed/had to go to the gym for a work out. Pandemic life taught me otherwise. Maybe you too? Do you…

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Mind Muscle and Movement Podcast

Life and Business Without Instagram

By Lindsey Heiserman / February 4, 2021

What would I do without it? Could I still run my business? Would I miss out on opportunities and connections? What about ALL the stuff I needed to see? Isn’t this where everybody does business? These were just a few of the questions that swirled my brain for months on end when I considered leaving…

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“I can help you get 5-8 HIGH PAYING clients a month” is the DIET CULTURE of business.

By Lindsey Heiserman / January 27, 2021

Diet culture is in full force now in the new year. Lose 10 lbs, exercise 5x/week, join our gym and ALL OF YOUR DREAMS WILL COME TRUE. Or not. It’s taken me a long time to grow on my own journey to realize that thinness and the promises diet culture bring, won’t actually bring me…

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A 20 Year Fitness Business Career

By Lindsey Heiserman / January 22, 2021

In this episode I chat with Lori Patterson, founder of the Boot Camp Challenge  about her 20 year fitness business career. Lori has been in the fitness and wellness industries since the early 1980’s and has continually pioneered new ways of bringing people together and bettering their fitness lives. We’ll hear how she’s been a…

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The Importance of Diversifying Cycling with the Stamina Racing Collective

By Lindsey Heiserman / January 14, 2021

In this episode I sit down with Dr. Ashley Zapata, Dr. Erin Ayala, and Madilynn Garcia of Stamina Racing Collective to discuss the importance of diversifying cycling. The Stamina Racing Collective is a femme/trans/women cycling team based in Minneapolis, MN that is working to diversify the sport of cycling through mentorship, improved accessibility, and community development. The…

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Building a Fitness and Wellness Career

By Lindsey Heiserman / January 7, 2021

In this episode, we talk to Nick Ovenden of GreatLIFE Golf & Fitness Club about building a fitness and wellness career! We discuss – The difference of working in large corporate fitness vs being a business owner – The challenges of asking for money (and how to work through them) – How genuine connection and understanding…

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mind muscle movement podcast

3 Ways to Manage YOURSELF While Running a Business

By Lindsey Heiserman / December 16, 2020

In this episode I talk about starting, growing, or re-evaluating your business. I want to focus on the “you” in your business and three ways to manage yourself while running and growing a business. Here are 3 Ways to Manage YOURSELF While Running a Business! I discuss: – Ways to balance your energy and positivity  –…

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Creating a Fitness Business that Isn’t Weight Loss Centered

By Lindsey Heiserman / December 9, 2020

In this episode, I’m talking to Allison Mosso, owner of Mosso Nutrition and Fitness. She’s a certified nutrition counselor and corporate wellness speaker, and we’re chatting about creating a fitness business that isn’t weight loss centered. We discuss: – The challenges of launching a business that goes against the common messaging in your industry – Why…

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Racism and the Wellness Industry

By Lindsey Heiserman / December 2, 2020

In this episode, I am talking about racism and the wellness industry, along with how being a coach is related to this issue. I’ll be sharing my thoughts, experiences and knowledge thus far in my life.  We discuss: – Racism Within The Wellness Industry – Actively Acknowledging Potential Racist Thoughts Or Actions – Wellness Relating…

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A Business Built on a Mission and Values featuring Sarah Schoback

By Lindsey Heiserman / November 12, 2020

In this episode, I am talking with Sarah Schoback, the “Ninja of the North.” She was on the show, American Ninja Warrior and she built Obstacle Academy in the twin cities as a “Ninja” gym, while still being a mother of two girls! We talk about her business built on a mission and values, and so…

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