Archive for January 2022
Interview With Kyle McLaughlin – The Business of Tough Mudder
What a fun interview. I have been doing Tough Mudder events since 2011 and they have changed me and my life. I asked Kyle, the CEO of Tough Mudder to come on the podcast to talk about the business side of TM and he said yes. Truly, Tough Mudder has changed my life in so…
Read MoreI Raised My Prices and Here’s What Happened
It is never just “raise your prices” when it comes to pricing your services. There are the fundamentals: experience, education, energy expenditure, time, etc that factor into the price. And there is emotion. For some – there’s more emotion than others and that has always been the case for me. I am deeply emotionally tied…
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